Sales & Performance Director – High-Ticket Training Programs (D1 Training)

D1 Training is an athletic-based performance facility serving youth athletes and adults. We are hiring a results-driven Sales & Performance Director to own the sales pipeline, run consultations, and close high-ticket personal training packages ($2,000+).

This is a leadership sales role for someone who thrives on metrics, accountability, and conversion — not a passive front desk position.

Compensation includes base salary plus performance incentives tied to sales results.

Key Responsibilities

Own and manage the full sales pipeline from lead to close
Run structured consultations and goal-setting sessions
Close high-ticket personal training and performance packages ($2,000+)
Convert 60%+ of qualified consultations
Execute daily follow-up via calls, texts, and CRM systems
Drive membership, personal training, and program revenue
Track KPIs: leads, show rate, close rate, PT revenue, retention
Train and coach staff on sales conversations and conversion
Oversee POS, contracts, and billing accuracy

Qualifications

3+ years sales experience (consultative or high-ticket preferred)
Proven closing ability and pipeline management skills
Comfortable selling $2,000+ programs face-to-face
Strong objection handling and follow-up discipline
Leadership or team management experience a plus
Fitness or service-based sales background preferred

Compensation & Perks

$50,000–$75,000 base + performance incentives
Free D1 membership
Ongoing training and development
High-performance, team-driven culture

Compensation: $50,000.00 - $75,000.00 per year

D1 Training is an emerging fitness franchise, that is growing rapidly. D1 Training has over 80 facilities open and 180+ in development. At D1 Training, we inspire and motivate athletes to reach their goals. At D1, we believe in training the entire body as a unit to produce optimal human performance. No gimmicks, no fads; we utilize trusted and proven training techniques used to build the world’s best athletes and deliver the, in age-appropriate programs led by our expert coaches. Nothing at D1 is random. Every workout, every day follows a strategic 8-week training cycle that is meticulously planned and backed by sports science. What began as training solely for the aspiring youth athlete, matured into fitness training for adults as well. With all who participate in the D1 training process moving aggressively towards their goals.

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