Sales Director Fort Worth, TX, 76177, Fort Worth

Sales Director

Full Time • Fort Worth, TX, 76177, Fort Worth
Benefits:
  • 401(k)
  • Bonus based on performance
  • Competitive salary
  • Employee discounts
  • Free uniforms
  • Opportunity for advancement
  • Training & development
  • Wellness resources

Sales Director (“Recruiter”) — D1 Alliance

Mission:
Turn interest into booked assessments and new memberships by owning the lead funnel end-to-end and building high-yield community relationships.

The Scorecard (Outcomes You Own:
  • Speed-to-Lead: Respond to all new leads immediately (goal: within 5–15 minutes, 7 days/week coverage via team rotation).
  • Qualification & Scheduling: ≥60% of new leads scheduled within their first 15 days in CRM.
  • Show Rate: Maintain >60% average show rate on scheduled appointments.
  • Pipeline Hygiene: 100% of leads/opportunities updated daily with notes, next steps, and accurate stages.
  • Community Sourcing: Launch and maintain 8–12 active partnerships (businesses, schools, youth orgs, churches, retirement communities, etc.) driving steady referral leads each month.
What You’ll Do (Daily/Weekly):
  • Cover the Funnel Daily
    • Call/text new leads on arrival; personalize intros by source.
    • Qualify intent, set/confirm appointments, send reminders, and reschedules as needed.
    • Work warm lists (replies, no-shows, past inquiries, referrals) to keep the calendar full.
  • Drive Show Rates
    • Confirm within 24 hrs of booking and the morning of appointments.
    • Pre-frame assessment value (goal review + movement screen + clear next step).
  • Own CRM & Reporting
    • Keep accurate tags, stages, and close reasons.
    • Submit a daily KPI snapshot (new leads, contacts, sets, confirms, shows, rebooks).
  • Build the Community Engine
    • Prospect and secure partner meetings; create simple co-promotions (guest passes, clinics, team nights).
    • Attend local events; capture leads and book on the spot.
  • Collaborate for Conversions
    • Hand off strong notes to coaches/GM before assessments.
    • Join weekly pipeline reviews to remove bottlenecks.
Minimum Qualifications (Must-Have):
  • 2–3 years of proven sales experience with a documented track record in a fitness-related business (gym, studio, sports performance, membership model).
  • Demonstrated ability to persuade people to invest in themselves (consultative selling, goal anchoring, objection handling).
  • Comfortable with high activity (phone/text/DM) and CRM discipline.
  • Clear, confident communicator—phone, text, and in person.
  • Ability to adapt quickly to changes in strategic marketing offers and market trends.
Preferred (Nice to Have):
  • Experience in a membership or recurring-revenue environment.
  • Familiarity with CRM/gym platforms (e.g., GoHighLevel, Mindbody, Trainerize, GymSales).
  • Background in athletics, coaching, or sports performance.
    • Major plus if you're a certified strength coach (NSCA, NASM, ACSM, ACE, etc) as you can increase earning potential coaching group classes and managing personal training clients. 
Work Structure & Compensation:
  • Hourly + commission + performance bonuses.
  • Approx. 25–30 hours/week to start; weekend/evening availability for event coverage and peak contact windows.
    • This business requires flexibility in work schedule, so it's not your average "9-5". As with any commission-incentivized role, you may have to go above and beyond to maximize your earning potential. 
  • Clear advancement path to based on KPI mastery and partner growth.
Tools We Use:
  • CRM for pipeline, automations, and reminders (GoHighLevel)
  • Member/Client management and billing through MindBody
  • Talk/text integrations, calendar booking links, and templates for confirmations and no-show recovery.
How You’ll Be Measured (Weekly KPIs):
  • Lead → Schedule % (goal: ≥60% scheduled within 15 days of lead creation).
  • Schedule → Show % (goal: >60%).
  • Speed-to-Lead (median minutes to first touch).
  • Set/Confirm Volume (daily activity targets agreed with GM).
  • Partner-Sourced Leads and events executed.
  • Data Accuracy (0 unlabeled leads, next step on every open opp).
Why D1 Alliance:
Join a top-ranked performance-driven team that pairs elite coaching with disciplined sales systems. You’ll have clear targets, the tools to win, and a growth path as you consistently hit the numbers.

Ready to lead the funnel and fill the floor? Send your resume and a brief note describing your strongest sales win in fitness and the metrics behind it.
Compensation: $20.00 - $25.00 per hour

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.





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Why Should You Join Us?

Flexible Scheduling
Competitive Compensation
Career Advancement Opportunities
401(k)
Dental insurance
Health insurance
Generous Paid time off